I’m very disillusioned with all the information products that I have bought and read. Maybe its just the way they conduct their business.
 
Here’s how I feel about the state of information products:

1. They TELL YOU WHAT TO DO but fail to SHOW YOU HOW TO DO IT.
2. If they want to show you how to do it, they’ll charge you a bomb for it.
3. They don’t want you to succeed, they just want to make money off you by preying on your dreams, ignorance and fears.
4. They are afraid of telling you to much, fearing that you might become a competitor
5. They don’t walk their talk, they have big claims of making X amount of money but they can’t show for it or won’t show it through their profitable projects.
6. They have terrible after sales support. No replying of emails, forums or updates of their products. They might call you after your purchase to try to sell you something more expensive again!
7. Their products are incomplete to reach the end goal they promised their product would educate you to. Most of their products have recommendations to other products for some critical area in their own product. For example, an ebook may have an affiliate link to another ebook for additional information. What that means is that you will have to spend more money!
8. They put you in a "merry-go-round" of a useless information chase. Cross-selling and up-selling their pricier products to squeeze more money out of you. Therefore if you truly want the real information on how to achieve your goals, be prepared to fork out a lot of money or have a hard time "figuring it out yourself".
9. They miss out "sub steps" in their "step-by-step" systems. More often than not, the crucial elements are in the "sub steps" they omit!
10. They put out ugly ebooks and CDs!

The solution to this terrible trend I see is actually to do the exact opposite of what most greedy internet marketing experts do. I’ll leave that for the next post.

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